EVOLVED Online Marketing
Online or digital marketing is the content driven targeted, measurable, and interactive marketing of products or services using digital technologies to reach consumers. The key objective is to promote brands through various forms of digital media.
Online marketing includes Internet marketing techniques, such as search engine optimization (SEO), search engine marketing (SEM) and link building, along with email and the use of social media.
The Internet connects marketers to customers across the country and around the world. If you advertise online, remember the rules and guidelines that protect consumers also help businesses by maintaining the credibility of the Internet as a marketing medium. In addition, truth-in-advertising standards apply if you sell computers, software, apps, or other products or services
Marketing on the major search engines, such as Google, Yahoo, display advertising, social media, and mobile, has taken online marketing to a whole new level. Every sector, from print to retail has been affected and forced to rethink, re-evaluate, and redo the way marketing is done.
The traditional way of doing things has been displaced, not eliminated, by the absolute need to go digital. Digital marketing or web marketing is however an umbrella term that encompasses products and services mostly marketed online, but also includes mobile advertising, conversations on social media, email marketing, search engine optimization, search engine marketing (paid) and other marketing methodologies.
“Online Marketing and Advertising helps brands generate more business online by developing strategic organic marketing and search advertising campaigns utilizing cutting edge tactics & proprietary technology."
Online Marketing Resources and Assets
- Content marketing
- Social media
Growing brands will usually have a needed library of digital assets they can use to attract and convert new customers. Some are dated and at least some can be reused, i.e. relevant emails and original content, making life just a little easier.
Mobile advertising has certainly kept the conversation going with text ads and banner ads that can appear on mobile websites, downloaded apps, and ads featured within mobile games.
At EVOLVED PPC, we believe in a hybrid approach to attracting qualified visitors to your website or digital asset. Most local transactions begin with a local search and that is why combining local, organic microsites with a local, PPC campaign is one of the most effective and cost-saving marketing methodologies.
"Schedule Your FREE Evolved Online Marketing and Advertising Consultation by Calling 1-800-552-6463 1-800-552-6463"
Traditional organic listings can take a long time and considerable optimization to achieve high rankings on the search engines. By creating local EVOLVED microsites, EVOLVES’ technology and PPC expertise allows advertisers to bypass years of hard work and wasted costs.
Relevant, local microsites will appear at the top of search engine results page. There is reduced need for optimization because relevant local websites continue to hold their rank. By applying PPC Campaigns to local areas where the competition is steep, advertisers can be in front of the people looking for answers in a matter of minutes.
Our hybrid methodologies allow for 24/7 scalable, cost-effective coverage. PPC campaigns fill in or cover the digital gaps. In that way, EVOLVED PPC works, saves time, money and greatly enhances your ROI. Our technology and expertise have been developed over a 10-year period and is unparalleled in the digital marketing arena.
“EVOLVED PPC is the leading provider of local PPC advertising campaign management and conversion platforms. EVOLVED PPC’s proprietary technology empowers brands to manage multiple local PPC campaigns and micro sites across web, mobile, and tablet platforms.”
The EVOLVED PPC platform is available as a turnkey hosted service (SaaS), and delivers unparalleled service and support to national brands and franchises who need a local PPC and organic presence in hundreds or thousands of Geo targeted markets.