EVOLVED Evolved PPC Remarketing
Remarketing lets you show ads to people who've visited your website or used your mobile app. For example, when people leave your website without buying anything, remarketing helps you reconnect with them by showing relevant ads across their different devices.
The ability to re-market to people who have visited your website, mobile app, or mobile website is an important, affordable, and necessary way to enhance and grow your online marketing campaign.
A remarketing campaign can stand-alone for visitors who have found your website organically or be part of paid marketing campaigns, such as sponsored search (PPC), remarketing for search, remarketing for display, remarketing for emails, etc.
For smaller budgets, remarketing to visitors that have been to your website and were not converted is the best solution to keeping costs down, while still reaching out to an interested and relevant audience. Remarketing can stretch a smaller budget and still achieve real results.
As part of a larger campaign, remarketing is very powerful as well. Visually appealing, familiar and contextually rich ads entice visitors as they do follow-up searches and build brand familiarity.
Benefits of EVOLVED Evolved PPC Remarketing
- Drive sales
- Increase ROI
- Access to people when they’re most likely to buy
- Large scale reach
- List’s that are tailored to your advertising goals
- Multiple ad creation (text, image, video)
- Promote brand awareness networks
Setting up a remarketing campaign is not for the faint of heart. It’s both exacting and complicated, yet it gets results and promotes brand awareness faster and more efficiently than any other marketing method.
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EVOLVED Evolved PPC Remarketing Advantages
Google requires that to remarket on the Display Network, you must have a minimum of 100 active users; lists targeting search must have a minimum of 1000 active visitors. However, the minimum number may be much larger. With one website, you could wait weeks, more likely months to begin your remarketing campaign. The EVOLVED multi-site platform circumvents the problem of critical mass by casting a wide net with a network of targeted local websites. By exponentially increasing the number of pages, you accelerate the start of your marketing campaign.